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What are Casual Games?
by - Boonty Inc. in Games & Entertainment
The term casual game is used to refer to a category of electronic or computer games targeted at a mass audience. Casual games usually have a few simple rules and an engaging game design, making it easy for a new player to begin playing the game in just minutes. They require no long-term time commitment or special skills to play, and there are comparatively low production and distribution costs for the producer.
Common features of casual games are:
• Extremely simple gameplay, like a puzzle game that can be played entirely using a one-button mouse or cellphone keypad
• Allowing gameplay in short bursts, during work breaks or, in the case of portable and cell phone games, on public transportation
• The ability to quickly reach a final stage, or continuous play with no need to save the game
• No plot or character, or simple ones with no bearing on the game's mechanics
• 2D, abstract graphics
• Some variant on a "try before you buy" business model
The word "casual" indicates that the games are produced for the casual consumer, who comes across the game and can get into gameplay almost immediately. Casual game players do not normally regard themselves as gamers, or fans of video games.
Casual games are usually free on-line or free to download and try. (but may provide a revenue by in-game advertising). It is important to understand that these are two distinct markets within casual games. In one market, larger studios create downloadable games, primarily available on the PC. These games are typically addictive and are limited trials to encourage casual gamers to buy a permanent "deluxe" version for a small price (typically $20 or less). They usually have more intensive graphics and sound since they are run on the players computer directly.
The second market consists of primarily indie game developers who create free games for online play. These games have a wide range of gameplay styles, can be played on most any computer, and are always either based on Flash or Shockwave technologies. They are more limited in the scope of action, graphics and sound than downloadable games since they are played through the browser. However, many of these developers have pushed the technological envelop in what is possible through the browser - often creating full 3D games, 2 player capabilities, save games and other advanced features
Free games – Café.com
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